The challenge
US Bank needed a six-month program for its credit card and retail lines, from May to October 2025. It wanted clear numbers across a complex multi-channel plan.
What we did
We onboarded in four weeks, including accounts, workflows and campaign reporting. One full-funnel plan ran across search, social and programmatic. A single live view of every number cut reporting time. Test results shaped what we scaled.
The result
The program returned 3.1x blended ROI (return on investment), against a 2x commitment. That is US$35M+ across platforms, on US$11.4M of monthly spend. Onboarding took 4 weeks, against an 8-week norm. Reporting time fell 40%.
